‘Gears of War’ 1-4 Franchise Review

From Director Rod Fergusson and The Coalition Microsoft Games Studios Presents A game built on Unreal Engine 4 with multiplayer by Splash Damage In the 8th generation of console video games, I got to hand it to Phil Spencer & Xbox. It is inaccurate to call a billion dollar company like Microsoft underdogs, but it is interesting…

Case 3: Crisis Communication – The Microsoft Xbox 360 Red Ring of Death

Analysis/ Context of Microsoft’s Billion Dollar Problem Affecting Stakeholders Figure 1:Crisis framing applied to the Xbox 360’s life cycle The scope of Microsoft’s Billion-dollar problem: ‘Xbox 360’s Red Ring of death’ coined by the early social media age of the mid 2000’s is difficult to discern, because it is so unique in nature. Its place…

“Among Thieves” Rise of the Tomb Raider (Xbox 360 Review)

Release Date: Tuesday, November 10th, 2015 I’m a big fan of Uncharted and I wish we had an action adventure game of that ilk. We’ve started some, and we’ve looked at them. But we don’t have one today of that quality. This is an opportunity. Phil Spencer, Head of Xbox Review: Uncharted 2: Among Thieves…